Stylish Brand Presentation: Bizerba showcases Striking Decorative Labels at the CosmeticBusiness Trade Show

Balingen, Deutschland, 14.05.2024

| Bizerba, a leading provider of labeling solutions, is introducing its premium decorative labels at the prestigious CosmeticBusiness 2024. Under the theme "where beauty starts", the trade show, taking place from the 5th to the 6th of June 2024, brings together cosmetics companies with their suppliers for the development, production, packaging, and marketing of the entire cosmetics product portfolio.

In a world where most purchasing decisions are made spontaneously in front of the supermarket shelf or online, the visual impression plays a crucial role. Here, high-quality decorative labels set new standards and not only strengthen the brand but also give the product the decisive edge in attracting consumer attention.

First Impressions Count

Bizerba's decorative labels take center stage at the CosmeticBusiness trade show. Through the individual combination of paper, adhesives, and finishing techniques, label solutions are created to meet the needs of each customer. Refined details – such as metallic highlights – capture the attention of customers while simultaneously emphasizing the value and exclusivity of the brand.

"There's no second chance for a first impression," emphasizes Carsten Redweik, Sales Director Labels & Consumables at Bizerba Germany. "Our decorative labels are more than just necessary stickers. They represent the first impression your customers get of your products. At the Cosmetic Business trade show, we want to demonstrate how our numerous design options develop maximum appeal on the shelf or online, thus giving you the crucial advantage in attracting attention."

Design Meets the Future

Bizerba's decorative labels are designed with the future of packaging in mind: they combine aesthetics, functionality, and sustainability in unprecedented ways. For example, special paper and film labels made from up to 100% recycled materials give customers the opportunity to use environmentally friendly packaging solutions without compromising on high-quality design and appealing aesthetics.

Tom van Elsacker, Managing Director Business Unit Labels & Consumables, emphasizes the importance of the trade show for Bizerba: "The CosmeticBusiness trade show is not only an opportunity for us to showcase our latest innovations in the labels sector but also a window into the future. As pioneers in our field, it is our goal to continuously push the boundaries of what's possible and set new standards. Participating in this trade show is an important step for us on this journey."

Visitors are cordially invited to visit Booth C20 in Hall 2 at the CosmeticBusiness trade show 2024 to personally experience the groundbreaking decorative labels from Bizerba and be convinced of their quality and versatility.

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À propos de Bizerba

Bizerba propose aux clients des secteurs du retail, de l’industrie et de la logistique, une gamme unique de matériels et de logiciels autour du ”pesage”. Cette offre diversifiée comprend des produits et des solutions permettant de découper, transformer, peser, encaisser, contrôler, préparer des commandes et étiqueter. Cette gamme de solutions est complétée par des prestations exhaustives, du conseil au crédit-bail, en passant par le service après-vente, les étiquettes et les consommables.

Depuis 1866, le groupe Bizerba influe de manière déterminante les progrès technologiques en matière de pesage et est aujourd’hui présent dans 120 pays. Fidèle, sa clientèle s’étend de l’artisan boucher au commerce de détail aux industries. Le siège principal du groupe, dirigé par la cinquième génération familiale, compte 4.500 collaborateurs dans le monde, est installé à Balingen, en Allemagne. Le groupe possède d’autres sites de production en Allemagne, en Autriche, en Italie, en France, en Espagne, en Chine et aux États-Unis. De plus, Bizerba entretient un réseau mondial de sites de distribution et de service.