The Strategy for Your Success

The fresh food counter remains a distinguishing feature – but operating it is becoming increasingly challenging. The hybrid counter combines classic service quality with the advantages of self-service. Customers receive pre-cut, pre-packaged fresh products directly from the self-service shelf – in consistent quality, hygienic and attractively presented. During peak times, additional staff can provide advice and support. This reduces waiting times, takes the pressure off teams and ensures a stable supply of fresh products – even when resources are limited. Advantage: Greater availability, lower personnel costs, consistently high product quality.

Whether at express terminals, via mobile devices, or with AI-supported validation, self-checkout systems have long been more than just “unmanned cash registers.” Modern solutions such as Tablesmart and Supersmart ensure fast, intuitive payment processes and automatically validate every transaction. This prevents errors and manipulation, reduces losses, and increases customer satisfaction – while also reducing the workload for checkout staff. Advantage: Efficient payment processes, shorter waiting times, lower shrinkage risks.

Self service begins long before checkout: with scales that automatically recognize products. With pre-packaging solutions that make the fresh produce section more efficient. With digital information systems and cashless payment solutions that give customers a high degree of autonomy—without compromising on quality, hygiene or transparency. Bizerba offers a wide range of self-service technologies that can be individually combined and seamlessly integrated into existing systems. Whether in urban stores, traditional supermarkets, or hybrid concepts, self-service creates space for efficient processes and customer-oriented actions. Advantage: Scalable systems for greater flexibility in the store – easy to integrate, intuitive to use.